Today we are talking with Tony Patella of Tellason. Tellason is a premium denim company founded by Tony Patella & Pete Searson in San Francisco, CA.   What was the catalyst for starting Tellason? Pete and I had been in the apparel industry for twenty years each in various forms — sales agents, sales directors and in my case, also as a partner in a San Francisco-based denim brand in the 1990s.  It really came down to our shared passion for denim and durable goods and our desire to do something of our own. We are a two-person operation. We have interns on occasion, but all of the design, distribution, customer service and sales management is handled by the two of us.  Our studio is in Sausalito, California and the factory that makes our products is right across the Golden Gate Bridge in San Francisco. The factory makes products for several…Continue Reading
Oakley Sunglass company produces some of the most sought after eyewear in the world. They are worn by the most premier athletes in the world and are the eyewear supplier to the United States Military and police forces around the country. On more days than not, you can walk into the Oakley headquarters and a member of the police force or military will be there getting outfitted in the most advanced and the safest optics available. The in-house R&D team tests and abuses all products in the Oakley line to make sure they surpass every regulation and requirement. Through their testing and prototyping, that is done right in Foothill Ranch, California, Oakley has been able to patent over 600 features on their eyewear. Their high-end X-Metal frames (featured in the video above) are manufactured at another company-owned US facility, and are proof of the power that in-house manufacturing can have.…Continue Reading